Samuel Bach, better known by his stage name bac (pronounced /bi ˈeɪ ˈsiː/), is a rising star in the Austrian music firmament. At just 18 years old, bac already has an impressive journey behind him. His origins lie in Ethiopia, but he grew up with his German adoptive parents in the picturesque Carinthian town of Villach. 

This unique blend of cultures not only characterises his personality, but also his music. bac not only speaks fluent Carinthian, but also the universal language of music. His genre? German pop-rap - a fusion that he fills with authenticity and genuineness. Each of his songs tells a story, touches and remains in the memory. Inspired by greats such as Kanye, Frank Ocean, Baby Keem and Mac Miller, bac manages to interweave his own musical ideas with influences from his idols. 

Since December 2023, with the release of his track "Bald Geschafft", bac has gained significant attention in the music scene. This success only marks the beginning of a promising career and bac is already regarded in industry circles as one of Austria's most exciting newcomers. 

For bac, it is important that his music remains authentic and reaches his listeners on a personal level. His songs are more than just music - they are insights into his life, his thoughts and his dreams.